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eCommerce Manager

We’re looking for an experienced, collaborative and creative eCommerce Manager to oversee and drive our eCommerce Strategy and implementation. In this dynamic role you will sit at the axis of our Technology and Marketing teams and as such, are able to leverage your deep understanding of both to elevate, roadmap and deploy new eCommerce strategies as well as online marketing, email marketing and website design projects. Successful candidates are passionate about marketing, technology, culture and travel and have hands-on experience building robust eCommerce strategies in close collaboration with Technology & Marketing stakeholders.

Duties and Responsibilities:

  • Create, plan and execute effective eCommerce strategies
  • Manage corporate and eCommerce websites, systems, and integrations
  • Identify, negotiate and manage project related contractors and vendors as necessary
  • Create and manage budgets, project requirements, and schedules for eCommerce tasks and projects, including technical development and maintenance efforts
  • Partner with IT and Software Development teams on Magento 2 site maintenance, system integrations, and eCommerce development
  • Manage SEM, SEO, email, and retargeting channels related to eCommerce efforts
  • Manage webinar and online training system as well as other online systems as needed to support online marketing strategies
  • Benchmark, measure, analyze, and report on results of eCommerce and online marketing initiatives such as web store sales, email campaigns, SEM, and SEO
  • Advocate best practices and research new industry trends/opportunities for increased web store sales and other online marketing efforts.
  • Oversee the development and deployment of new eCommerce strategies and ensure high quality website design and development
  • Work collaboratively and productively with numerous internal stakeholders
  • Serve as a marketing expert and evangelist both internally and externally
  • Able to mentor, coach and manage less experienced team members

 

Required Skills, Knowledge, and Experience:

  • Bachelor’s degree
  • 5-7+ years in Marketing and or Sales with 3+ years’ experience managing B2C and B2B eCommerce environment
  • 1+ years’ experience managing a small marketing team
  • Strong project and budget management skills
  • Experience managing global vendors and service providers
  • Certification in Magento 2.0 required
  • Strong HTML skills, preferably including HTML5 and responsive email HTML;
  • Strong familiarity of Google Analytics
  • Experience with Pardot Marketing automation or similar Marketing automation systems preferred
  • Experience with Salesforce CRM or similar CRM systems preferred
  • High attention to detail and the ability to manage multiple projects simultaneously

 

Why join us?  We at Vista Higher Learning are proud to say that we’re not just another publisher. We’re the leading specialized language publisher for U.S. and Canadian higher education and secondary school markets whose first-hand knowledge of languages and diverse cultures sets us apart from other publishers.  We’re passionate about developing educational materials that incorporate authenticity and culture. We bring a fresh new approach to teaching languages by integrating technology, design, content, and pedagogy to make learning easier, more practical, and more rewarding. With current programs in Spanish, French, Italian and German Vista Higher Learning is committed to helping people communicate across languages and cultures.

Our benefits package includes life/health/dental/vision insurance, 401(k), educational assistance, commuter pass subsidies, PTO and paid holidays.  Plus we offer all sorts of fun perks such as monthly chair massages, company lunches, onsite cardio, and strength training classes and much more!

Vista Higher Learning is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, age, color, religion, sexual orientation, gender identity, national origin, physical or mental disability, and/or protected veteran status or other characteristics protected by applicable law.

 

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